Lebron James Drops ‘The Second Decision’ Bombshell – Turns Out It’S A Hennessy Ad, La Fam!

  • By Jasmine
  • Oct. 9, 2025, 7:55 a.m.

LeBron’s Cryptic Tease Has LA Buzzing

Yo, LA, did LeBron James just pull a fast one on us or what? The Lakers legend dropped a mysterious Instagram video captioned ‘The decision of all decisions. October 7th. 12 pm EST,’ complete with a salute and crown emoji, plus the hashtag #TheSecondDecision. Naturally, with that kinda buildup, fans across the 213 were spiraling, thinking King James was about to announce his retirement after an epic career.

From Venice Beach to DTLA, the rumor mill was in overdrive. Was this the end of an era at Crypto.com Arena? Social media was straight-up chaos as peeps speculated about LeBron hanging up his jersey for good. But hold up – this is Hollywood, baby, where nothing is ever quite what it seems.

LeBron, at 40, still got us on the edge of our seats like we’re waiting for the next big premiere on the Walk of Fame. And just when we thought we couldn’t handle the suspense, he flipped the script in true Tinseltown fashion. Spoiler alert: it ain’t about retirement, fam.

Hennessy Ad Reveal Shocks Fans – Cheers to Year 23!

Just a day after that heart-pounding teaser, LeBron dropped the real deal – ‘The Second Decision’ is nothing but a slick ad for Hennessy. Captioned ‘The Decision has been made. Cheers to year 23,’ with his official IG tagged, the follow-up video made it crystal clear this was a brand collab, not a goodbye. Hashtags confirmed the partnership with the iconic liquor brand, and suddenly, Lakers Nation could breathe again.

In the ad, styled like a straight-up interview, the unseen host hits LeBron with the million-dollar question: ‘Fans wanna know where you’re taking your talents this year. What’s your decision?’ With that signature cool, LeBron muses, ‘In this fall, man, this is tough. In this fall, I will be taking my talents to Hennessy VSOP.’ He then spits some bars about the brand’s vibe in a rap-style breakdown, wrapping it up with, ‘I like my decision.’ Talk about a baller move!

‘Man, I thought LeBron was done – had me stressing harder than LA traffic on the 405. Turns out he’s just sipping Hennessy and staying in the game!’ – Overheard from a Lakers fan at a Downtown watch party.

Fans React – From Panic to LOLs

Once the dust settled, fans were a mix of relieved and straight-up salty about the fake-out. One follower commented, ‘You put me through cardiac arrest to announce HENNESSY?????????’ with a whole lotta side-eye emojis. Another chimed in, ‘This was worse than a pregnancy scare,’ tossing in a crying face for good measure. Can you feel the drama, SoCal?

Others couldn’t help but call out the emotional rollercoaster. ‘Bro u wild asl I was literally crying yesterday,’ one fan admitted, while another straight-up asked, ‘Why would you play like that?’ with more tears in emoji form. It’s safe to say LeBron had us all shook harder than a quake on the San Andreas.

The title ‘The Second Decision’ is a clever callback to his 2010 ESPN special ‘The Decision,’ where he famously announced his move to Miami. This time, though, instead of switching teams, he’s switching to a smooth glass of Hennessy – and LA fans are just glad he’s still hooping for the purple and gold. Here’s to year 23, LeBron, and keeping us guessing with that Hollywood flair!

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Jasmine
Author: Jasmine