Welcome to Raya, the app that boasts about being the "celebrity dating app," where the A-list supposedly mingle with the elite. For a cool $25 a month, it markets itself as an exclusive oasis in the desert of dating apps. But is it really the Soho House of the digital dating world, or just another fancy Tinder? That’s what I set out to discover in my month-long, eye-opening journey through Raya's digital halls.
Here’s the deal: Raya sells itself as an exclusive club for the aspirational and the achieved. If you’re imagining swiping right on models, actors, and musicians, you're not entirely wrong. But for many Angelenos and others around the world, the experience feels like yet another swipe-based app with a different entry fee.
"I mean, they let me on there – how exclusive can it be?" quips Chance Townsend, a tech editor who braved the $25 monthly fee to explore this so-called exclusive realm.
While Raya promotes itself as a haven for the rich and famous, my experience was more a mix of your regular professionals – consultants, aspiring actors, and even the odd medical professional or recruiter made appearances. Sure, there were some notable faces, but the sea of reality was far more vast than the niche island of celebrity it promises.
After ten days of waiting to be approved, I was finally given the all-clear to dive in. This process, which involves a committee of 500 people reviewing applications, is touted as rigorous but didn't quite live up to its hype in practice. Instead of glamorous stars, I was greeted by profiles not so different from other swipe-based apps.
The most surprising part? Despite my best efforts, not a single celebrity graced my screen. Instead, it was a medley of locked Instagram profiles and career-focused individuals who seemed more like the average Angeleno trying to make it big rather than the elite of Hollywood.
Despite the letdown, there are some unique aspects to Raya. Unlike other dating apps, Raya offers a level of privacy that’s hard to find elsewhere. With strict rules against sharing user information, it provides a refuge from the world of oversharing. In an era where privacy is the new luxury, Raya's discretion is a welcome anomaly.
So, is this "exclusive" experience worth the $25 a month? If privacy and a vetted user base are your priorities, Raya could be worth the splurge. However, if you're in it for the promised celebrity encounters, you might find yourself left swiping through the names of hopefuls like yourself rather than the stars you expected.
In the end, Raya offers some unique quirks, but the exclusivity is more smoke and mirrors than velvet ropes and red carpets. For those outside LA or NYC, the promise of celebrity encounters fades, leaving a more ordinary experience. While Raya has its perks, the reality is that it's more of an intriguing experiment than a guaranteed ticket to Hollywood's inner circles.